Web Design
Because every pixel counts
Our design work always starts with understanding you — your identity, your people, your work, your customers. How will the new website reflect your identity? How will it serve your customers? The answers to these questions will shape every aspect of your website: navigation, visual style, content structure, interactive features, and more.
The state of your website influences each customer’s opinion of your organization and can make or break your digital advertising efforts.
Unique & On-brand
Your website should epitomize your company’s personality. You are unique. That’s why our designs start with you — not a template.
Crafted with Love
We have a passion for making the internet beautiful, and we pour that passion into every nook and cranny of your website.
Why does web design matter?
Your customers expect it. (You do, too!) When you land on a site, you want clearcut navigation, beautiful content, and straightforward interactions. And you want it to work on any device with access to the internet. That doesn’t happen by accident. It happens by design.
Good design builds trust. Your website serves as the online face of your organization — to stakeholders and customers alike. When the navigation and interactive features function properly and are easy to understand, they hardly notice, focusing instead on what they came to your site to do — and that’s a good thing.
Bad design breaks trust. Good design means users don’t notice? Why bother? Because to provide anything less is to try their patience. Too much distraction, disappointment, confusion, or frustration and they do what you would do: they leave — and that’s a bad thing.
Great design elevates your work. It can by no means compensate for poor materials or shoddy work, but visual presentation matters. Even the tastiest gourmet dish can be a hard sell when plopped on a wet paper plate. On the other hand, even the simplest fare can leave an indelible impression by thoughtful presentation. Whether your company’s work is fancy or utilitarian, a great website design sends a signal — to stakeholders and customers alike — that your work has value.
OK, but what can i7MEDIA offer?
Free, quick, accurate quote. Websites are not all created the same, so they can’t be priced the same, either. That’s why we:
- Provide a free consultation.
- Make a project outline.
- Estimate the design and development work involved.
- Provide you with an accurate quote.
Modern design. We will help you find the sweet spot between innovative and expected. Whether your site is a simple landing page, an online store, or a powerful application, we can provide a clean design that meets your project’s goals and modern user expectations.
Structured content. Not sure how to organize your site? We’ll work with you to:
- Create a sensible sitemap.
- Design an intuitive, site-wide navigation.
UI/UX
We like to take a no-nonsense approach to UI/UX design. Regardless of the aesthetics, we aim for clear-cut navigation, straightforward interactions & alerts, and strong accessibility and compliance.
We help you organize your content into an intelligible structure.
As visitors tap and swipe and click and type, we’ll ensure the device responds in consistent patterns they will quickly understand.
Here are some principles we apply to all our projects:
- Mobile-friendly. Give users an engaging experience on any device.
- Purpose-aligned. Content and the human interface should be aligned to a purpose, which is usually to convince a user to buy. Users expect it to be easy to find.
- Accessible. We try to be considerate of physical limitations. Sufficient font size and color contrast are a great start. We also use indicators in our code that make it easier for folks using screen readers and other assistive devices.
- Intuitive. Innovation should always be tempered by intuition. Menus should be as simple as possible while being as robust as necessary.
- Modular. All UI/UX components should be standardized throughout the site to guide intuition.
Applied together, these principles enhance and increase the impact of your content. Anything less will detract and distract from the impact.
Browser Compatibility
Web sites should cater to their users’ needs. One important factor of this is compatibility.
We put careful thought into every design to ensure that it is possible to build it into a functional website using standards-compliant code, that way it can be beautiful everywhere!
Responsive Design
The majority of users these days browse on their mobile devices, so having a mobile-friendly website is a must.
Ask about our responsive design approach. There’s a lot to cover but we’d be happy to discuss it with you!
Is your website awesome?
If your website isn’t up to modern standards or you’d like to see what i7MEDIA can do to make it better, request a free no-obligation quote, or a free consultation with one of our design specialists.
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